Alcatel Lucent is a key contributor to New Zealand’s broadband rollout, providing core IP networking, open access technology, consulting and managed services.
To excite telecommunication leaders about broadband, and explain its activities with fresh tools, the Alcatel Lucent team came to us to bring the concept to life.
We created:
- An engaging video documentary to explain the broadband rollout
- Online animated infographics
- Eight video case studies
- A 16-page booklet
- Content for the microsite
All content was very well received and the documentary had 67,000 views in its first month.